RED BULL BRACKET REEL DANCE

CLIENT: Red Bull

ROLE: Art Director / Designer / Creative Lead

Red Bull Bracket Reel is a bracket-style, best edit, dance video competition for university students. Three highly qualified judges score each teams video, and fans cast their vote to help send their favorite teams through. We created the logo and visual center, designed and developed the site, produced and directed the promo/teaser videos, and created “Welcome Kits” for the contestants (including custom Bracket Reel merch).