NIKE x VIDCON

CLIENT: Nike

ROLE: Art Director / Post-Production Director

Nike had a huge presence at VidCon 2019, bringing together athletes and influencers to teach kids different sport skills throughout the weekend on their “Nike Sport Court.” We helped Nike plan for the event with a strategy for their digital and social rollout, as well as capturing on-court content and quickly kicking out same-day edits on Instagram, IG stories, Twitter and YouTube. Ultimately we delivered a weekend recap, athlete/influencer recaps and three #THEREPLAY challenges.