PLUNDER PACK

CLIENT: Activision - Call of Duty Warzone

ROLE: Creative Lead / Art Director

For the launch of Warzone’s new “Vehicle Skins” being added to the Battle Pass, we created a digital/social spot focused on our favorite new wrap. Of course, we had to bring in the man known for turning trash into gold, Mister X-to-tha-Z XZIBIT to help tell the story. Shot at the beginning of COVID lockdowns, this spot presented many logistical challenges, but my using in-game capture, illustration and directed-over-Zoom call recording session, we were able to bring this fun one to life. This lived on Call of Duty’s social channels, YouTube, and was fully packaged with a CRM email and an AR object so users could flex their ride on their own social platforms.